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WhatsApp
9 min readโข April 20, 2026WhatsApp Qualification vs Call Centres: What Buyers Actually Want
PF
Portal Flow Team
April 20, 2026

The era of the call centre is fading. When an unknown number calls a buyer in the middle of their workday, it's an interruption. When a helpful, low-pressure WhatsApp message arrives, it's a conversation.
WhatsApp boasts open rates of over 95%. By moving qualification to WhatsApp, Portal Flow engages buyers where they are most comfortable, resulting in higher response rates, better qualification data, and happier clients.



